Rochelle Reding

Coldwell Banker Barnes

LICENSE# 305953

rochellereding@coldwellbanker.com

(615) 504-6604


Rochelle Reding assists customers using HomeFundIt to raise their down payment by pledging $1 for every $1 crowdfunded up to $100.00

See State and Program Restrictions

Boost your down payment with HomeFundIt!

Three ways to get into your new home faster

Easy online registration

Collect down payment gifts instantly from family and friends through the easy-to-use, online platform.

Chose crowdfunding, Up It, or both

Get extra pledges toward your down payment when you shop at over 1,000 participating online retailers.

Grant 1

Earn up to $2,000 towards your closing costs. Match down payment gifts $2 for every $1 received.

Get Down Payment Gifts

  • Sign up online, set up your campaign page, and set your down payment goal.

  • Share your unique campaign link with family, friends, or anyone else in your network.

  • Anyone can give gifts up to $5,000 each, online, with a debit or credit card. No taxes or fees. No offline paperwork.

  • First time buyers can get $2 for every $1 raised through down payment gifting, up to the lesser of $2,000 or 1% of purchase price, towards closing costs.

Get Even More When You Shop

  • When you or your supporters shop online at over 1,000 participating retailers through the UpIt link on your campaign page, a percentage of your purchase is pledged to your down payment.

  • Participating retailers pledge anywhere from 1% to 50% back on your purchase. Earn on average 7.5% per purchase!

  • You and your supporters can start shopping with UpIt as soon as you set up your campaign page.

  • BONUS! Get $2 for every $1 pledged through UpIt shopping. This includes your purchases and your supporters’ purchases.

  • Download and install the UpIt Chrome Extension to make it easy to grow your down payment every time you shop at participating retailers.

About Me

My husband, John, and I moved from Iowa to Nashville 25+ years ago. We raised our family here and consider Nashville home! I left a career in public accounting to serve as chief executive of the Reding household prior to beginning a career as a full time real estate agent in 2006. We have renovated 60+ homes for resale and we own a portfolio of single family rental homes. My market knowledge and experience, clear communication and responsiveness continually reward me with repeat and referral business. Client relationships continue beyond the closing table and I would love to become your trusted real estate advisor. I enjoy time with family, boating on Old Hickory Lake, trying Nashville's new restaurants, live music at our many venues, hiking in our great state parks, and am an avid reader and podcast addict. I am active in the parish life at St. Stephen Catholic Community.

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HomeFundIt How It Works

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My First Home

Anna Reding /

I’m so excited to finally be looking at buying a home! The student loans are all paid off, and it’s time for the next big move. But the last step is reaching my down payment goal. I’m using HomeFundIt to make it easy for friends and family to contribute to my down payment. Here are different ways that you can help:
1.    Make a donation online with a debit or credit card by clicking “Contribute Now” on this page. When you do that, my lender will match your donation with $2 for every $1 raised.
2.    Do your online shopping through my “UpIt” portal, and a percentage of your purchase is pledged to my down payment. From Target and Home Depot to VRBO, everything helps! Stop by the campaign page and use the UpIt Store link under the Contribute Now button.
Absolutely no pressure for anyone to give, but I’d be forever grateful for any contributions or shares (because even sharing this on social media will get me a little bit closer)!

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